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How to Use Video Data to Strengthen Your Marketing Efforts

Strategy - November 11, 2015 - - Ezra Fishman

#WistiaChat Round One: Marketing Automation

Strategy - November 6, 2015 - - Jenny Mudarri
Featured : Strategy

How ThoughtWorks Recruited Hundreds of Talented Employees Using Video

Recruiting the right people for your company isn't easy, but it's crucial for any business's development and growth. It takes thoughtful strategizing, countless...
by Meryl Ayres - October 28, 2015 -

The Evolution of Interactive Video: A Chat with HapYak

Strategy - October 22, 2015 - - Meryl Ayres
Featured : Strategy

How to Use Video Data to Score Your Leads

If you're using video to generate leads and qualify prospects, it makes sense to include video data in your scoring criteria. At Wistia, we spend a lot of time...
by Andrew Capland - October 6, 2015 -
Featured : Strategy

Onboarding New Users With Video

An exceptional onboarding experience creates an "aha" moment. Whether it's a genuine, warm welcome or a clear explanation of a solution to a user's problem,...
by Andrew Capland - September 22, 2015 -
Featured : Strategy

How to Include Video in Your Next Presentation

Video in live presentations. Sometimes it works, and sometimes it really doesn't. At Wistia, many of us have had ample opportunities to integrate video into...
by Meryl Ayres - July 29, 2015 -
Featured : Strategy

Increase Your Play Rate: Optimize Your Video Position and Size

With data from thousands of Wistia videos embedded on pages, we decided to determine (as best we could) the optimal position and size for a video to get the most...
by Casey Henry - July 27, 2015 -
Featured : Strategy

Hillary Clinton's Video Marketing Strategy is Broken

Once someone invests their time in watching your video, they are primed to take action, so make it easy for them. Ask clearly, ask directly, experiment with...
by Casey Henry - July 2, 2015 -
Featured : Strategy

How Video Could Improve Your Next Retargeting Campaign

Retargeting is a common marketing technique that serves ads to people who have visited your site or specific sections of your site. This is a great way to remain...
by Casey Henry - July 1, 2015 -
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