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Featured : Strategy

6 Reasons Why You Shouldn't Have an Autoplaying Homepage Video

Video can be a wonderful addition to your website design and marketing, but like all creative page elements, the context in which it is deployed is critical. In...
by Phil Nottingham - October 18, 2016 -
Featured : Strategy

Why Every Customer-Facing Employee Needs a Video Email Signature

Customer-facing employees should start thinking about a video email signature in the same way that they view Wi-Fi access at work—it's not a luxury, but a...
by Margot da Cunha - October 13, 2016 -
Featured : Strategy

How to Add Video into Your Content Strategy

Video content can fit into what you already have planned, help you create lasting connections with your audience, and move your metrics up and to the right. In...
by Margot Mazur - October 11, 2016 -
Featured : Strategy

How 3 Companies Use Personalized Videos to Win Trust

Adding video to your sales cycle visually communicates the value in your sales pitch. It humanizes your business by giving a face to your name. Learn how...
by Kristen Craft - October 6, 2016 -
Featured : Strategy

The Color of Your Video Player is Affecting Your Play Rate

We wanted to see what colors Wistia customers were choosing for their video players. We also wanted to see whether these color choices impacted how often viewers...
by Ezra Fishman - October 4, 2016 -
Featured : Strategy

5 Actionable Tips for Improving Emails with Video

Email is still one of the most effective ways for marketers to reach their audiences. Adding video into the mix can improve open and click-through rates and...
by Meryl Ayres - September 27, 2016 -
Featured : Strategy

Stand out in the Inbox with Video Voicemails

If you're emailing your customers on a regular basis, you've got an opportunity to stand out from the rest with video voicemails. We're hearing about more and...
by Meryl Ayres - September 8, 2016 -
Featured : Strategy

Annotation Links: A Polite Marketer's Best Friend

As marketers, we always want to help guide our audience to the next thing, and by using Wistia annotation links, we can politely offer up useful information. Want...
by Meryl Ayres - September 1, 2016 -

How to Start Generating Leads with Video

Strategy - August 18, 2016 - - Andrew Capland

3 Ways to Customize Your Video Call to Action

Strategy - August 16, 2016 - - Alyce Currier
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