Sales has a bit of stigma attached to it, and all too often, prospects are on the defensive from the get-go. SaleCycle is using video to combat this phenomenon.
Introducing sales representatives in a fun way can help potential customers feel more connected to your brand and the people behind it.
SaleCycle uses videos like the one above to make a positive and memorable first impression. As soon as a demo call is scheduled, they'll send an email to the prospect that includes a friendly video thumbnail.