Wistia vs. Brightcove

Learn why businesses choose Wistia over Brightcove

We understand your needs as a growing business. See how our platform makes your work easier to see bigger results from your videos and podcasts.

Wistia vs Brightcove comparison

Trusted by over 375,000 customers

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Wistia makes video more valuable for your business

Wistia Channels showcase

Customize and embed your content collection

With Wistia Channels, you control the experience. Showcase a collection of your best webinars, reviews, demos, and even podcasts into one branded experience. Embed it anywhere on your site and capture emails to grow your audience.

Wistia integrations

Make your life easier with seamless integrations

We integrate with the platforms you already use, like Salesforce, HubSpot, Pardot, Marketo, and dozens more. Our integrations are more seamless, delivering your data exactly where you want it for better lead scoring and nurturing.

Wistia ad targeting

Get better ad conversions using engagement data

Wistia is the only platform that allows you to target your most engaged viewers and listeners with ads on platforms like Facebook, Instagram, Google, and YouTube. Use real engagement data to create ad campaigns that perform.

Wistia podcasts

Tell a more complete story with podcasts, too

With Wistia, you can bring videos and podcasts together in one platform. Now you can integrate podcasts into your marketing strategy the same way you have with video, from embedding to measuring streams, listens, and downloads.

We think you’ll love Wistia, but don’t take our word for it.

VideoHosting MomentumLeader Leader Summer 2025VideoHosting Leader Leader Summer 2025VideoHosting BestUsability Total Summer 2025
VideoHosting MomentumLeader Leader Summer 2025VideoHosting Leader Leader Summer 2025VideoHosting BestUsability Total Summer 2025VideoEditing HighPerformer Enterprise HighPerformer Summer 2025VideoHosting BestRelationship Mid-Market Total Summer 2025VideoHosting BestResults Mid-Market Total Summer 2025VideoHosting MostImplementable Enterprise Total Summer 2025VideoHosting MomentumLeader Leader Summer 2025VideoHosting Leader Leader Summer 2025VideoHosting BestUsability Total Summer 2025VideoEditing HighPerformer Enterprise HighPerformer Summer 2025VideoHosting BestRelationship Mid-Market Total Summer 2025VideoHosting BestResults Mid-Market Total Summer 2025VideoHosting MostImplementable Enterprise Total Summer 2025

The best video hosting platform for marketers

Wistia is a powerful and easy-to-use product! Wistia also creates an insane amount of quality content to help video marketers do their job better. If you're not following them on social media, you should.

Josh W.

Sourced by G2

Going on 10 years of loving Wistia

Video replacement is a life-saver, especially for keeping our training videos up to date. Not worrying about having to re-embed videos for each update has been a game-changer. Stats and CRM integrations are great.

Jordan H.

Sourced by G2

Great product, topped by a great customer-centric team!

Wistia's platform is intuitive and catered toward the industry's needs. They provide excellent support to their clients while putting out super helpful blogs and use cases to help people adopt video as a core tool in their arsenal.

Mathieu C.

Sourced by G2

Extremely user-friendly

The interface is so easy-to-use! And it's visually pleasing. We have several team members contribute and it's been one of the easiest software platforms on which to onboard new team members. I also love how easy it is to record videos.

Elyse M.

Sourced by G2

How Wistia stacks up

See how Wistia’s G2 user ratings compare to Brightcove’s
Wistia's ease of setup rated at 9.3 versus Brightcove's ease of setup rated at 7.4

Ease of setup

Wistia's ease of use rated at 9.4 versus Brightcove's ease of use rated at 7.6

Ease of use

Wistia's quality of support rated at 9.2 versus Brightcove's quality of support rated at 7.7

Quality of support

Ready to see what makes Wistia different?

From more control and better lead-generating tools to industry-leading analytics, see why businesses choose Wistia over Brightcove.