Wistia is a video marketing platform built specifically for business.

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Like any challenging endeavor, great video marketing has a learning curve. Beyond the technical aspects of lighting, camera settings, and editing software, there’s also critical experience that’s needed to harness the strategic part of video. To navigate this learning curve it's helpful to see the spectrum of video options at your disposal. A lens (pun intended)...
July 2, 2014. Chris S..
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iMovie Editing Tips: Getting the Most Out of Simple Software

From Final Cut to Premiere to After Effects, the video editing software world can be vast, complicated, and sometimes expensive. Luckily, if you have a Mac, iMovie comes free, and its set of tools is...

July 21, 2014. Danielle.
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Non Sequitur Fridays

Let There Be Dark

Here on the Wistia blog, we talk about lighting a lot. But today is Non-Sequitur Friday, so dang it, let’s talk about its complete opposite: darkness.

July 18, 2014. Dave.
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Where Did My Video Snippets Go?

Starting yesterday, you may have noticed that your search results started looking a little different, especially if you have been using video on your sites. According to Mozcast, there's been a big drop...

July 17, 2014. Casey.
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Welcome Marketing Guru Casey to Wistia

We're super excited to welcome Casey Henry to the Wistia team! He's bringing a ton of experience in marketing and analytics that we're stoked to learn from, but perhaps more importantly, he's already...

July 14, 2014. Alyce.
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Non Sequitur Fridays

Fifty Nifty Things to Do in Fifty States

I used to have an irrational fear of flying. Between 2001 and 2008, I flew once, and that was only because my then-girlfriend asked me very nicely. Contrast that seven-year drought to the hundreds of...

July 11, 2014. Matt.
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4 Techniques for Proofreading Your Video

Et voila! You've edited a complete proof of your video, and you're feeling like a champ. High fives all around. But how do you make sure it's bulletproof? After hours spent staring at the same footage,...

July 9, 2014. Meryl.
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Non Sequitur Fridays

Language Matters

This post is part of our  It's easy to overlook, but small nuances of language greatly impact our views and expressions of human relationships. A few years ago someone I met made reference to one...

July 4, 2014. Brendan.
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Welcome MBA intern Jihad to Wistia!

We're really excited to welcome Jihad Bou Nasr to Wistia! He's joining us for the summer as an MBA intern, and will be researching greenfield opportunities and exploring what the future of video...

June 30, 2014. Alyce.
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Non Sequitur Fridays

What We're Reading

I'm always looking for new reading, and especially new reading outside my usual comfort zone. Luckily, I hold a position here at Wistia that enables me to coerce my coworkers into giving me such...

June 27, 2014. Alyce.
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Spice Up Your Videos with Shot Sequences

How to add variety to your video production

Shot sequences are useful jumping-off points for beginner (and experienced) videographers. Most often, a video is made up of several shot sequences, similar to how this blog post is made up of several...

June 25, 2014. Meryl.