Marketing Automation & Lead Nurturing

Supercharge your lead scoring with video data

Integrate Wistia with HubSpot, Adobe Marketo Engage, or Pardot and use video viewing data to score leads and trigger workflows.

HubSpot integration

Integrate HubSpot with Wistia to build dynamic lists and incorporate them into your workflows. Wistia heatmaps will appear right in your contact timeline. From there, you can build workflows to automatically contact your most engaged viewers.

Adobe Marketo Engage integration

Trigger smart lists in Marketo Engage based on Wistia viewing data and Turnstile entries. Then segment and score leads according to their viewing events. Together, Marketo Engage and Wistia make it easy to qualify prospects and act on promising leads with automated email campaigns.

Pardot integration

Combine marketing automation and video with Pardot’s Wistia connector. With this integration, Pardot automatically tracks and scores your leads based on video viewing data. You can also collect and score leads through our email collector, Turnstile, and create tailored drip campaigns.

Make lead nurturing easier

Our integrations with HubSpot, Pardot, and Marketo make building email campaigns around viewing data, assigning leads to your sales team, and engaging with your audience in a personal way easy and efficient. Save time with Wistia’s marketing automation integrations and keep your brand at the top of your customers’ minds.

Learn more about using video in your marketing automation workflow

Check out our comprehensive guide!

Ready to pair Wistia with your marketing automation platform?