Meisha Bochicchio
Former Content Marketing Manager at WistiaShe/Her
When Meisha's not busy ruling the world from behind a screen, she's spending time with her furry friends, pretending to be a wino, making dad jokes, responding in the form of animated GIFs, or going to bed at a reasonable hour.
Online Video Distribution 101: Why It Matters and How to Do It Right
Learn the three overarching online video distribution channels and how you can drive leads and boost overall brand awareness with great distribution.
Video Distribution
3 Steps to Optimizing Your Marketing Videos for Sales
Get more mileage out of your marketing videos and empower your sales team to win more deals with these three tips!
Video Strategy
Wistia’s Show Promotion Checklist: How to Attract and Engage a Niche Audience
Launching a new video series or podcast? Learn how to attract and engage a niche audience with our free show promotion checklist!
Video Distribution
Bring Your Brand to Life with Live: 5 B2B Virtual Event Ideas
Virtual events are a great way to engage and build trust with your B2B audience. Explore these ideas for your next live event!
Video Strategy
7 Wistia Features to Help Content Marketers Simplify and Scale Video Efforts
From one content marketing team to another, here are some of our favorite Wistia features that'll take your video content efforts to the next level!
Customer Stories
Video ROI: The Quantitative and Qualitative Metrics You Need to Know
Struggling to communicate the ROI of your video marketing efforts? We've got you covered with both qualitative and quantitative metrics in our guide to video ROI.
Video Analytics
Show Launch Strategy: How to Determine Your Episode Release Cadence
How should you launch a new show? Drop all episodes at once, or roll them out at a set cadence over time? The Wistia team shares their insight in this post!
Video Distribution
What’s a Mood Board? Tips, Tools, and Examples from Wistia Studios
More than a simple collection of images, mood boards are a helpful tool for developing your show's brand. Learn more about mood boards, how to use them, and real examples from Wistia shows!
Video Production
5 Ways to Show Your Boss the ROI of Video Marketing
You might know the value of video for marketing, but others on the team might not be sold. Make a solid case for the ROI of video with these tried and true tips!
Video Strategy
7 Examples of Engaging B2B Product Videos to Inspire Your Next Campaign
B2B doesn't mean boring—but don't take our word for it! Check out these stellar examples of engaging B2B product videos plus tactical tips and takeaways.
Video Strategy
Podcast Like a Pro: A Crash Course for Marketers
From format to first episode, get the essentials for launching a show without adding a full production team to your plate.
Podcasting
5 Companies That Are Investing Deeply In Branded Studios
Interested in producing binge-worthy content? Learn how these five companies launched in-house studios to launch branded series.
Video Production