How Video Is Changing The Marketing Landscape - CouchCon 2018

In this keynote address, delivered from a porch in Martha’s Vineyard due to flight cancellations, Wistia CEO Chris Savage talks through a new way of thinking around video and the marketing funnel. Learn about opportunities you might be missing out on, tracking conversion attributes, pulling metrics that make sense, as well as how to use video in new channels like Instagram TV.