Video marketing platform
Do everything you want with video
Want to create, host, market, and measure your team’s videos or webinars? With Wistia, you can do it right here.
Trusted by over 375,000 customers
Your one-stop video marketing shop
We’ve got you covered from “action!” to analytics.
Create
Making videos should be for everyone, not just video producers. That’s why we’ve made recording, editing, and collaborating on videos simpler than ever. Just open up your browser and start creating.
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Host
Give your videos a home with folders, filters, and tags that make management a breeze. Then serve those videos up in our customizable, ad-free player that plays ultra fast and oh-so-smooth.
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Market
Want to attract customers and get them interested in what you’re selling? Wistia’s built-in video SEO helps folks discover your products, while our lead gen tools help you segment, nurture, and convert them.
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Analyze
Measure and optimize your videos’ performance with analytics that help you take action. We’ve got video heatmaps and A/B testing, and you can integrate Wistia analytics with your marketing automation platform.
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Do more with our integrations
Take your marketing and sales game up a notch when you connect Wistia to your favorite tools.
Visit the Wistia integrations directory
Embed your videos in a snap
Sign up for freeWebinars, but better
We’re talking multiple panelists, your choice of layouts, lead gen forms, and AI-generated event descriptions. You can even turn your webinar into evergreen content.
Read all about it
Our team has you covered with expert advice to help you fine-tune your video strategy.
Wistia Presents: Webinar Wizard
Watch our latest music video and get the resources you need to make your webinars remarkable.
Wistia vs. YouTube: what’s the difference?
Discover how these platforms compare and learn how each one can help you meet your video goals.
2025 State of Video Report
We analyzed millions of videos, 2.7 million hours of content, and 1,300+ professionals to bring you the latest video tips, trends, and insights.
Top-notch customer support
Using Wistia to boost your video marketing is about as easy as it gets. But if you need a hand, our in-house experts are just an email or chat away.
We think you’ll love Wistia, but don’t take our word for it.
“Wistia has helped streamline video production.”
Wistia is key for me to find clips, make notes and edits, and collaborate with vendors and internal teams.
Gabriel Carrejo Head of Global Content Marketing at Automation Anywhere
Sourced by G2
“Video management made easy!”
Thanks to Wistia, anyone on the team can easily upload, organize, and showcase our entire portfolio of videos in a sleek and searchable video gallery. The intuitive interface ensures quick access to all our content.
Scarlett Bush Director of Operations at Explainly
Sourced by G2
“Elevated video marketing strategy made simple.”
Wistia’s found the perfect balance for a video hosting platform. We use it for everything: lead capture for marketing videos, chaptered long-form webinars, internal documentation—the works.
M. Tre Gonzalez Director of Growth at OnCourse Systems for Education
Sourced by G2
“The best video marketing platform.”
The analytics capabilities within the tool are really well built. I have used a couple of competitors in the past that weren’t nearly as streamlined and easy to use as Wistia!
Jake Matulewicz Director of Marketing & Customer Experience at Symmons Industries
Sourced by G2
Video marketing platform