Podcasting
Get tried-and-true tips for launching and running a podcast worth listening to.
Podcast Like a Pro: A Crash Course for Marketers
From format to first episode, get the essentials for launching a show without adding a full production team to your plate.
Adam Day
5 Reasons to Host Your Podcast with Wistia
See all the ways Wistia can help you grow your show and build brand affinity with a beautiful podcast experience.
Lisa Marinelli
What Makes a Great Podcast? 5 Creative Principles for Crafting Engaging Audio Content
Top B2B podcasters share what keeps listeners hooked, from finding your concept to storytelling that earns the next play.
Meisha Bochicchio
17 Ways to Promote Your Podcast like a Pro
Get the best practices for distributing your podcast and getting folks to hit play.
Chiara Hoogervorst
Video Repurposing Cookbook
Learn tried-and-true ways to repurpose your podcasts into social clips, quotes, and other thought leadership content.
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All Articles
7 Great Reasons to Start a Podcast for Your Business
Discover 7 profitable reasons to start a podcast for your business and build trust, grow your audience, and boost your brand visibility.
Chiara Hoogervorst
17 Ways to Promote Your Podcast like a Pro
Get the best practices for distributing your podcast and getting folks to hit play.
Chiara Hoogervorst
Wistia vs. Riverside: Which Remote Recording Platform Is Right for You?
Both deliver studio-quality remote recordings, but Wistia carries the recording all the way through branding, editing, and publishing to your audience.
Courtney Lefferts
Podcasts That Pop: 6 Tips from an Industry Veteran
Dive into this post where Ron Dawson, award-winning story producer, shares insight on how to make the right strategic decisions as you produce and promote your podcast.
Ron Dawson
5 Reasons Why Your Podcast Deserves A Spot On Your Website
From building a deeper connection to your audience to generating and nurturing leads, we've got five compelling reasons to host your podcast on your brand's website.
Meisha Bochicchio
8 Companies Using Wistia to Host Their Podcast
See how some brands are telling their stories, their way, using Wistia Channels for their podcasts.
Lisa Marinelli
The Best of Both Worlds: 4 Reasons to Add Video to your Podcast
Learn why creating a video podcast is a great way for businesses to engage new audiences and increase brand awareness.
Meisha Bochicchio
5 Reasons to Host Your Podcast with Wistia
See all the ways Wistia can help you grow your show and build brand affinity with a beautiful podcast experience.
Lisa Marinelli
The Marketer's Guide to Podcast Tools
Is your brand ready to launch a new show? Check out our list of podcasting tools for marketers to see how easy it is to bring your audio show to life.
Lisa Marinelli
Podcast Like a Pro: A Crash Course for Marketers
From format to first episode, get the essentials for launching a show without adding a full production team to your plate.
Adam Day
Wistia’s Guide to Podcast Gear: Three Setups for Any Budget
Want to start creating podcasts for your brand? Take a look at basic, intermediate, and advanced setups in our podcast gear guide!
Adam Day
Challenges with Remote Podcasting: How We Launched "Talking Too Loud" from Home
From booking guests to show promotion, learn how our team pulled off "Talking Too Loud" remotely!
Lisa Marinelli
How to Turn Your Video Show into a Podcast
Video show or podcast... why not both? Learn how to turn your video show into a podcast with this rundown from the team at Wistia Studios.
Lisa Marinelli
Get Found: Improve The Discoverability of Your Show with Podcast SEO
Join us for a deep dive into the world of podcast SEO, and explore how you can optimize your show and episodes for organic search performance.
Meisha Bochicchio
Remote Podcasting Tips: How to Record Great Audio from Home
Recording a podcast from home can feel intimidating—but we've got you covered. Check out our top remote podcasting tips!
Adam Day
9 Essential Apps for Podcast Producers
From pre-production to post-production and beyond, here are nine essential tools that can help you create binge-worthy podcasts.
Lisa Marinelli
What Makes a Great Podcast? 5 Creative Principles for Crafting Engaging Audio Content
Top B2B podcasters share what keeps listeners hooked, from finding your concept to storytelling that earns the next play.
Meisha Bochicchio
How to Promote Your Podcast With Email
Learn how you can leverage your audiences differently and give you best practices for promoting your podcast via email.
Lisa Marinelli
How to Land Podcast Guests: 7 Tips + Outreach Templates From The Pros
Learn how five of the top podcasters in B2B marketing manage to land renowned guests on their shows.
Meisha Bochicchio
The Marketer’s Guide to Podcast Formats: 5 Types of Podcasts You Can Produce
Interested in podcasting but not sure where to get started? Check out this comprehensive guide to learn more about the five podcast formats you'll want to consider.
Meisha Bochicchio
Planning Makes Perfect: 5 Podcast Pre-Production Tips from Wistia Studios
Run through our pre-production tips that’ll help you make creating a podcast a whole lot easier and organized.
Lisa Marinelli
Podcasting Part 2: How to Write a Script with Jay Acunzo
Ready to record your podcast? Writing a script beforehand can help keep folks entertained and invested in your content.
Jenny Coppola
Podcasting Part 1: How to Structure Your Podcast with Jay Acunzo
Crafting an entertaining podcast isn’t just about your resources—it’s about resourcefulness. Be sure to start with a great story structure.
Jenny Coppola