July 12, 2018

Introducing CouchCon: Wistia's First-Ever Virtual Conference

Margot Mazur

Business Development


We’ve got some pretty big news brewing that we’re super excited to share with you today. On August 14, we’ll be hosting CouchCon, our first-ever virtual conference on all things marketing and video! Already know the basics when it comes to video marketing but are looking to up your skills in more advanced, meaningful ways? Look no further — CouchCon is for you. Grab a seat.

Looks pretty exciting, huh? Read on to learn even more about what to expect!

Why do a virtual conference?

There’s no shortage of content out there about marketing. However, sifting through the clutter and getting to the good stuff is another challenge in and of itself. Here at Wistia, we love learning from the successes (and failures) of businesses we admire when it comes to video. What have they been experimenting with recently? Have they come across any instances where video really saved the day? We want to hear it all so we can apply those learnings to our own marketing strategies, and we thought you might be interested in getting in on the action, too.

That’s why we’re excited to bring all this amazing content right to your screens at CouchCon. By bringing together 13 influential marketers to talk about how they’re using video at their businesses, we hope you get even more inspired to leverage video in your own marketing efforts.

Why attend CouchCon?

Let’s face it — unless you’re going down the street, conferences can be hard to get to. There are a number of costs involved, from airfare and hotel rooms, to daily meals and the ticket itself. Not everyone can afford to attend a conference far away, take time away from their families, or even put a pause on their day-to-day work.

That’s one of the main reasons we’re so excited about CouchCon. With a virtual conference, you have access to all the tactical sessions you want without needing to travel hundreds of miles to get them. Watch the sessions on your own time, whenever and wherever it’s convenient for you.

couchcon

“With a virtual conference, you have access to all the tactical sessions you want without needing to travel hundreds of miles to get them.”

But let’s not be mistaken. One of the best aspects of physically attending a conference is building stronger ties with your community and the folks who experience the very same challenges you do. At Wistia, community is at the heart of what we do and what we’re passionate about. And while we decided to retire our in-person conference, WistiaFest, we haven’t lost the love of meeting new people and learning from our peers. That’s why at CouchCon, Wistia users will be able to interact with other attendees in our Slack community. You’ll be free to share resources, ask questions, or simply chat about the conference sessions.

And if you’re not a Wistia user and still want to get in on the conversation, you can always follow along on Twitter with the #CouchCon hashtag. You’re about to get a conference-full of tactical information right from the comfort of your couch (or desk)!

What can I expect to learn?

You’ll hear from 13 amazing speakers who are eager to share their experiences with using video to solve common marketing challenges. From using video for conversion optimization and in ad campaigns, to creating case studies that stand out and a video series that keeps your audience engaged, there’s something for everyone.

“You’ll hear from 13 amazing speakers who are eager to share their experiences with using video to solve common marketing challenges.”

We’ll be talking about the future of content marketing and will even offer a behind-the-scenes look at how companies like HubSpot and LinkedIn approach using video in their marketing. Pretty sweet, right? If you’re on the edge of your seat like we are, take a peek at the full list of our speakers and session topics.

speakers

How much is it and where do I sign up?

You know what’s better than discount codes and coupons combined? Free stuff, that’s what!

CouchCon is a free online event — there’s no catch. Throw that budget spreadsheet out the window and get ready to learn at no cost to you. Sign up for CouchCon today to get updates and reminders about when and what you’ll learn throughout the event.

Remember, if you want to participate in conversations about the conference and learn from your fellow peers, our Wistia-member Slack community is the place to be! You can sign up for a free Wistia account if you don’t already have one, and then jump in the community to start chatting. In addition to Slack, you can easily chat with other attendees on Twitter by including the #CouchCon hashtag in your posts.

How can I win a free lunch?

We’re so glad you asked. In order to be entered for the chance to win a free lunch during CouchCon on August 14, all you have to do is tweet a photo of you and your CouchCon setup — whether you plan on watching from your office, daybed, or chaise lounge — with the hashtag #CouchCon by 5 PM on Monday, August 13. We’ll pick 10 winners at random, and will send you lunch on the house.*

We’re so excited about CouchCon and all the sessions we have queued up for you. Hope to see you there!

Contest Disclaimer:

Participants and winners must be U.S. residents. Limit of one entry per person on Twitter exclusively. Lunches provided to eligible winners are not transferable, redeemable for cash or exchangeable for any other prize. Participants must provide valid and accurate contact information by 9 AM on August 14, the day of the event. If a winner cannot be contacted or is disqualified for any reason, Wistia reserves the right to determine an alternate winner or not to award that winner’s prize, in its sole discretion.

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