Now Streaming: One, Ten, One Hundred—A Wistia Original Series

October 25, 2018

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Chris Savage

Founder, CEO


Block off an hour and forty-two minutes and get your hands on the biggest 4K television you can find, because Wistia’s first original four-part series One, Ten, One Hundred is now officially streaming!

Update November 15, 2918: Dan Mills and Chris Lavigne held a live Q&A on all things “One, Ten, One Hundred.” This is a recording of the live stream.

If you’re anything like us, chances are good that you’re curious about some of the mysteries left in this great big world, like: Is Elvis still alive? How would a dog wear pants? And how much money does it take to produce an amazing video?

In an attempt to get to the bottom of at least one of those questions, we challenged Adam Lisagor and his team over at Sandwich Video to make three video ads with three very different budgets: one for $1,000, one for $10,000, and one for $100,000. And the best part of it all? We went behind-the-scenes to document how it all went down.

Here’s a behind-the-scenes look at our journey making the series in California.

After two trips to Los Angeles, 38 hours of raw footage filmed, and months holed up in a dark editing room — we’re proud to bring you our first-ever original series, One, Ten, One Hundred. In this four-part documentary, we pull back the curtain on the entire video production process. You’ll laugh. You’ll cry. You’ll learn how to allocate your video budget. (We’re serious about that last part.)

In One, Ten, One Hundred, we explore just how much a budget can impact video production. You’ll learn more about:

  • How crew size affects production (from a team of one to a crew of 29!)
  • Why big-budget lighting gear and techniques can be worth the cost
  • How image quality differs between an iPhone X, a Canon C300, and an ARRI AMIRA
  • Where the $1,000, $10,000, and $100,000 went — including detailed budget breakdowns
  • How Hollywood experts approach everything from casting to set design

Most importantly, we hope you’ll use what you’ve learned to explore how you can work within your own budget to come up with more creative ideas.

Here at Wistia, we’ve been lucky enough to work with an amazing community over the years. And throughout this time, we’ve found that each business has their own story to tell and their own budget with which to tell it. That’s why we’re super excited and super proud to start a larger conversation about the complex relationship between money and creativity.

So, grab some Red Vines and change your Slack status to “Working From Home,” because it’s time to binge-watch One, Ten, One Hundred. We hope that our first-ever docuseries will leave you inspired to take some risks, do more with less, and above all else — invest in creativity.

What are some of your key takeaways after watching the series? Have you learned similar lessons while working within a budget? Be sure to leave your thoughts below! We’d love to hear from you.

Chris Savage

Founder, CEO

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