Fire Up Your Funnel with Video
If you’re already making videos for your business and you’re looking for ways to generate more leads, you’ve come to the right place! In our opinion, video is one of the most underutilized lead generation channels out there. By connecting your video content to other tools you already use, you can get more mileage out of your assets and generate net new qualified leads.
In this webinar, you’ll learn:
- What types of videos you can use throughout the marketing funnel
- How to set up lead scoring models for video content
- Hot tips for optimizing your video content for conversions
About the speakers
Daphne started her journey as an SDR at Wistia in 2019 and has since moved up to be an Account Executive on the Small Business Team. Daphne’s favorite part about working at Wistia is getting the chance to work with and support our current and prospective customers. In her spare time, Daphne likes to work on creative projects like knitting, refinishing furniture, and even has a side business doing calligraphy for gifts and weddings.
Lauren Babitz currently works at Wistia as an Account Executive on the Emerging Markets team, helping businesses leverage video for lead generation and on-site conversion. She believes that video is a uniquely effective platform to convert viewers into advocates. When she’s not talking video marketing, you can find her in her natural habitat: on the pottery wheel or creating a design thinking curriculum for high school students.