Wistia’s integration with Zendesk
The Wistia + Zendesk integration makes it easy for support teams like yours to bring video into your workflow. Quickly add videos from your Wistia library to Zendesk support tickets—or the other way ‘round. Zendesk will tag your videos, so you can see how often they’re used in support tickets, and which videos help resolve the most tickets.
How the Wistia + Zendesk integration works

Easily add Wistia videos to Zendesk support tickets
With just a few clicks, you can pull videos from your Wistia account into Zendesk tickets using the in-ticket Wistia icon. Once added, a video thumbnail appears right in the ticket, so recipients can watch the video without any hassle.

Videos added to tickets auto-upload to Wistia
When you upload a video from your desktop to a Zendesk ticket, that video is automatically added to your Wistia library for easy access.

Track viewer engagement in Wistia
When customers watch support videos in your Zendesk tickets, Wistia captures who watched and how they interacted with those videos. Support teams can then personalize their interactions with customers based on what they watched, rewatched, skipped, and clicked.

Customize video thumbnail links
Support agents can choose exactly where video thumbnails send customers, whether that’s a help article, a blog post, a product page, or any other resource that gives the video more context.

Tag videos for easy reporting
Every video added to a Zendesk ticket is automatically tagged, so you can track usage, see which videos are shared most often, and measure their impact on customer satisfaction and resolution times.
Data shared with Zendesk
See how the Wistia + Zendesk integration helps your support team share videos, track engagement, and measure impact right alongside every customer interaction.
Publish videos to Zendesk tickets
Feature | Available for | Data sync | Zendesk |
---|---|---|---|
Video file | Video | → | MP4 is shared directly to Zendesk. |
Thumbnail destination URL | Video | → | Customizable at time of publishing |