Lisa Marinelli
Senior Content Specialist at WistiaShe/Her
Lisa tackles any type of writing project, whether it's a video marketing blog post, a guidebook on becoming a webinar wizard, or a pop song of her own.
Video Accessibility: How to Make Your Video Content Accessible
Learn how captions, audio descriptions, and a few other features can help your videos reach every viewer and go further in your distribution strategy.
Video Distribution
Wistia's Guide to Video Marketing Automation in Pardot
Learn how you can capture leads right from your videos and then automatically pass their video viewing data into Pardot to score, segment, and assign them
Video Strategy
Wistia's Guide to Video Marketing Automation in HubSpot
Learn how to segment, nurture, and score leads in HubSpot based on your audience's video view activity with Wistia.
Video Strategy
Wistia's Guide to Video Marketing Automation in Marketo
Learn how to capture leads with your videos, then automatically pass Wistia viewing data into Marketo Engage to score, segment, and assign your leads.
Video Strategy
How to Monetize Your Content with a Video Paywall
Learn the benefits of using a video paywall to monetize your content and how you can get started.
Video Distribution
Why You Should Host a Virtual Town Hall for Your Customers
Learn about the benefits of hosting a virtual town hall for customers, how we did it at Wistia, and how you can pull one off yourself.
Video Strategy
How to Choose Background Music for Your Marketing Videos
Learn where to find good royalty-free music and how to choose the best background track for your video.
Editing
How to Live Stream an Event for Your Business in 7 Steps
Get ready to ace live streaming with this ultimate guide!
Webinars
Explained: A Marketer’s Guide to Explainer Videos
Explainer videos are an essential marketing video to have. But what makes a good explainer video, and how do you even get started? Let us explain.
Video Strategy
The Marketer’s Guide to Webinars and Live Events
Interested in getting started with webinars and live events? In this guide, we’ll share our best resources for creating, hosting, and marketing successful webinars and live events.
Webinars
The First 3 Videos Your Small Business Should Make
Take a look at the first three videos your business should start making today!
Video Strategy
Introducing Wistia’s New Video Editing Feature! ✂️
Take editing matters into your own hands with the ability to make quick trims, create short clips, and more.
Wistia Updates