Lisa Marinelli
Senior Content Specialist at WistiaShe/Her
Lisa tackles any type of writing project, whether it's a video marketing blog post, a guidebook on becoming a webinar wizard, or a pop song of her own.
Tips for Showcasing Your Virtual Conference on a Wistia Channel
Get the most out of your virtual conference’s video content using a Wistia Channel. Here are our greatest tips!
Video Distribution
How We Directed and Produced a Video Remotely
Find out how you can replicate a similar workflow for video production and content creation in a remote environment.
Video Strategy
Get Inspired by These 4 Outdoor Brands Making Video Series
Check out binge-worthy video series from brands like Eddie Bauer, Burton, and more.
Video Strategy
Get Your Next Idea for a Video Series Approved with a Proof of Concept
Learn the benefits of testing out your next show idea with a proof of concept and how to get started.
Video Strategy
Why Ads Alone Can’t Buy Your Brand Love
Here’s why your business should stop chasing after awareness and focus your marketing efforts on building affinity instead.
Video Strategy
Why Your Business’s Brand is More Important Than Ever
Find out why you should start investing in doing better brand marketing in 2020.
Video Strategy
Understanding Audience Retention
How to evaluate the strengths and weaknesses of your video by breaking down its analytics.
Video Analytics
4 Ways to Convince Your Boss to Make Episodic Video Content
Learn how to get your boss on board with making an episodic video series to help build your brand affinity.
Video Strategy
6 Helpful Apps for Shooting and Editing Video on Your Phone
Simulate sunlight and shadows, remotely control your camera through WiFi, and much more thanks to the power of these apps.
Video Production
Learn Why Captions and Transcripts are Great for Business
Captions and transcripts provide many benefits for SEO and improve accessibility for better user experiences.
Editing
4 Companies Producing Episodic Video Content, Big and Small
Learn how Spotify, Drift, Sahouri, and Zaius create episodic video content that aligns with their business goals.
Video Strategy
How to Incorporate Video into a Marketing Automation Campaign
Andrew outlines step-by-step instructions for setting up a dynamic marketing automation campaign that includes video.
Video Distribution