Wistia blog author Kristen Craft

4/21/2021

Using Marketing Video Data for Better Sales Alignment

Salesforce’s Mathew Sweezey explains how to use video data to connect sales, marketing, and customer experience.

1/13/2021

5 Ways to Make Better Marketing Videos with Psychology

Captivate and engage your video viewers with these simple and effective marketing psychology hacks. You can thank us later!

12/17/2015

The Familiarity Principle: Building Relationships With Video

Kristen shares how Litmus, Wipster, and Zendesk are using the familiarity principle and video to gain trust and grow their ...