Wistia + HubSpot for Lead Gen and Automation
For businesses looking to incorporate video into their marketing strategy, it can be hard to know where to start. By using tools like HubSpot, you can bring video into your marketing mix and be sure you’re getting the most out of your video marketing efforts. With the Wistia + HubSpot integration, you can capture leads with your videos, pass viewing data into HubSpot, and score, segment, and assign leads in a flash.
In this webinar, Mike Topitzer, Sales Development Manager at Wistia, Camila Costa, Product Manager at HubSpot, and Anthony Lamoureux, Senior Customer Success Manager at HubSpot cover everything you need to know about combining the power of video with marketing automation, including:
- Ease of setting up the integration between Wistia + HubSpot
- Best practices for generating, nurturing, and scoring leads with video
- Leveraging video viewing data for workflow automation