Jenny Coppola

Former Director of Content and Creative at WistiaShe/Her

Jenny is a jack of all trades who touched many impactful projects at Wistia and helped shape Wistia's voice across the blog and beyond.

Why You Should Build Your Brand with Video

Here's why playing it safe won't get you noticed—and what building a brand with video really means.

Make simple math your best friend and start creating more intentional experiences for your viewers.

Stay top-of-mind and leave unanswered messages behind—all you have to do is hit record.

Disproving sales stereotypes with the help of video.

Drive deep engagement and build your brand with long-form video content.

Master your video elevator pitch and start creating a more personalized sales process.

By using video at key customer touch points, sales reps can not only save time, but also leave stronger impressions.

Just because a video doesn't have a long shelf life doesn't mean you can't still get value from it.

These strategic video tactics will help you make stronger, more personal connections with your audience.

Stretch your creativity and learn some new production skills by capitalizing on the vertical video trend.

Creating a how-to video doesn't have to be complicated—if you have these tips in mind.

Combat the sales stigma by adding custom videos into your outreach efforts today.