Wistia blog author Jenny Coppola
Job title: Former Director of Content and Creative at Wistia
10/28/2021
15 Types of Videos That Every Business Can UseAs a business, the world of video is your oyster. Here are 15 ideas for video to help your creative ...
8/2/2021
The Science behind Gamification: Why It Works and What Your Business Can Do with ItRecreate the gaming experience and keep your users coming back for more time and time again.
7/6/2021
7 Ideas for Your Next Wistia ChannelFrom podcasts and support galleries to testimonials and webinar libraries, when it comes to Channels, the world is your oyster.
6/24/2021
Video KPIs: Evaluating Performance Across Multiple ChannelsEver wonder how a video shared on Facebook compares to a video embedded on your site?
3/17/2021
How to Edit Video for Social MediaEditing videos for social media is much easier than it looks—you just need the right tools and some helpful tips.
2/25/2021
The Wistia Guide to Being on CameraWhether you're the talent on screen or the person directing behind the lens, check out our handy guide to being ...
1/29/2021
Own Your Audience: Why Your Website Should Be the Home Base for All of Your Brand ContentBrands and audiences go hand in hand. Learn the importance of owning your audience and how to embrace the media ...
12/4/2020
5 Reasons Why Podcasting Should Be Part of Your Content Marketing StrategyExplore why podcasting deserves a spot in your content marketing plan and learn how we leverage podcasting as content at ...
11/19/2020
The Business Case for Building an Audience for Your BrandFind out why growing an audience is actually a more scalable and cost-effective way to build a successful business.
9/28/2020
(Re)building Your Brand with Binge-Worthy Content—Chris Savage’s AMA Recap from INBOUND 2020From COVID-19 trends to binge-worthy content strategies, catch up on Chris Savage's INBOUND 2020 session with this quick recap.
9/18/2020
2020 Video Trends & Usage: Consumption Is up 120% During COVID-19Learn how COVID-19 has impacted video usage in marketing and how your business can pivot to embrace digital engagement.
9/14/2020
The Science Behind Storytelling: Why Narrative Cuts Through the NoiseIf you want to resonate with your audience and produce long-term results for your business, trust the neuroscience—tell stories.