Conversion Copywriting and the Death of Guesswork

Joanna Wiebe

About Joanna Wiebe

The founder of Copy Hackers, Joanna Wiebe writes conversion copy for tech businesses like Wistia, Buffer, and Edgar. Her best copywriting templates are at the core of Airstory, her creation software for teams. Joanna believes that copy is awesome and copywriters are the best-kept secret in the sales and marketing world. She also thinks that the world needs more good news stories to normalize good behavior. And varieties of pie.

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