Introducing Chop It: The Video Repurposing Game Show
Watch real marketers race the clock to chop videos into a bunch of useful assets for their business.
August 5, 2025
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Got big plans for video, but not a lot of time, resources, or budget to make it happen?
We’ve been there. But the good news is there’s an easy solution: Repurpose the videos you already have! You can turn a single video into a whole library of content without burning out.
To show you what that looks like in action, we made Chop It!, a game show where real marketers race against the clock to squeeze the most value out of a single video. Grab some popcorn and tune in!
Episode 1: Time Crunch, International Edition
Barry’s sales director is in Zurich, wooing French execs over dinner. And Barry’s in Chicago with 30 minutes to dub a demo video in French before dessert lands.
Does he nail it or serve up a flaming crème brûlée of chaos? Watch him try to:
- Translate, dub, and share the video in minutes
- Build a localized onboarding hub on the fly
- Maybe save the whole deal 🍾
Episode 2: The Webinar Feeding Frenzy
Tiffany’s fresh off a webinar when the requests start pouring in. Lisa wants a recap, Frank needs clips, Jen’s chasing leads, and Carl insists it goes live on the site.
Can she keep everyone fed? Watch her:
- Spin a polished blog recap with AI chapters and ChatGPT
- Slice social clips for LinkedIn, Reels, and YouTube
- Send Jen leads straight from HubSpot (plus engagement data)
- Drop the recording into a branded Wistia Channel for Carl
