Why Your Business’s Brand is More Important Than Ever

Find out why you should start investing in doing better brand marketing in 2020.

3 Common Problems Marketers Face When They Focus Too Much on Brand Awareness

Stressed about your brand marketing efforts this year? Avoid these common problems by focusing less on sheerly building brand awareness.

The Differences Between Wistia Channel Subscribers and YouTube Subscribers

Learn more about Wistia Channel Subscribers and why this data may be more valuable to your business.

Wistia Custom Audiences Help You Get More From Your Social Ads

Learn how you can engage your current audience and find new lookalike ones — without sacrificing your brand and viewing ...

Brand Marketing vs. Funnel Marketing: What's the Difference?

Learn why both marketing methods are important and how combining the two will help you grow your brand.

New Wistia Channels Features: Grow a Brand Your Audience Won’t Forget

Check out these super exciting updates to our Wistia Channels feature that help you turn video viewers into brand advocates.

4 Ways to Convince Your Boss to Make Episodic Video Content

Learn how to get your boss on board with making an episodic video series to help build your brand affinity.

How to Nail Your Video Series’ Concept With a Show Positioning Statement

Learn the key elements of crafting a Show Positioning Statement that'll guarantee your video series reflects your brand values.