How to Turn Articles into Video Scripts with ChatGPT

Learn how to quickly turn a blog article into a video script with generative AI tools like ChatGPT.

May 23, 2023

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Austin Canary


Have you ever noticed how blogs with videos tend to outperform those without? It’s because adding videos to your blog posts can do wonders for your blog’s SEO, SERP ranking, site traffic, time on page, and other important video metrics. It’s a no-brainer that you should be creating more video content from your blog articles. But doing that can be a time-consuming task — until now!

With generative artificial intelligence (AI) tools like ChatGPT, you can turn blog posts into compelling video scripts faster than you can say “action!” Offloading the scripting process to AI can help you churn out videos like a pro (especially when you can video record yourself in minutes) and scale your video marketing strategy.

How to turn articles into videos

Turning a blog post into a good video script with ChatGPT is pretty simple. There are two ways you can do it:

1. Convert blog text into video scripts

This first method is as simple as copy and paste! Just grab your blog text and paste it into your ChatGPT prompt. Here’s a no-fuss example of a prompt template that’ll convert your blog text into a video script:

Convert the following article into a video script. Here’s the text from the article: [Paste article text here]

And just like that, this prompt will ask ChatGPT to turn your blog text into a solid video script. This method works especially well for articles you haven’t published yet and when you want to have a video ready for launch.

2. Browse article URLs to generate video scripts

Now, the web browsing feature of ChatGPT Plus is quite the showstopper. It lets our AI ghostwriter scan web page text in real time and turn it into a video script. Here’s a handy-dandy prompt template for that:

Convert the following article into a video script. Here’s the URL of the article: [Paste article URL here]

This prompt will ask ChatGPT to go to the URL, read the article text, and crank out a scrappy video script. This method is great for making evergreen videos to refresh old articles or improve their SEO and page ranking.

Crafting the best video script prompt

Want more creative control over your video script? You can guide the script generation process by beefing up the ChatGPT prompt with details like video length or video type. Here’s what you can toss into your prompts to get a better video script:

  • Type: What’s the vibe of the video?
  • Length: A quick bite or a full-course meal?
  • Tone: What’s the feel and style of the video?
  • Talent: Who’s on stage? Just a voiceover or are we seeing faces?
  • Purpose: Just the juicy bits or the whole shebang?
  • Call to action (CTA): What’s the next step for viewers after watching the video?

Ready with these pointers, your new prompt template could look something like this:

Convert this article [paste article URL here] into a [video type] video script that is [video length] long for a [video talent] in a way that is [video tone]. The purpose of this video is [video purpose] and ask the audience to [CTA].

This detailed prompt will give ChatGPT a clearer picture when writing your video script from a blog article. Cool, huh?

Give your script a quality check

Got your freshly-generated script? Nice! But before you start filming, let’s ensure you’ve got a top-tier script in your hands. A neat trick is to read it out loud. This will help you catch phrases or words that may sound slightly off when spoken.

And while you’re at it, make sure your script covers all the key points you want to highlight from the article. If something vital is missing, you can either sneak it in yourself or tweak your prompt to give ChatGPT a better clue of what’s important to extract from the blog post.

If your AI script sounds a tad …  robotic, feel free to add a touch of human warmth to make it catchier and more relatable. After all, a video script should be clear, conversational, and fun–a party for the ears!

Scale up your video marketing strategy

Using AI to convert articles into videos can be a game-changer for your video marketing strategy. With AI, you can not only speed up your video production process but also enhance your content marketing efforts with engaging video content on your blog.

Get Inspired
See how Chris Lavigne, the Head of Production at Wistia, used AI to generate a video from script to screen.

So are you ready to take your video marketing strategy to the next level with a dash of AI video magic? Go turn a blog post into an evergreen video!

May 23, 2023

Topic tags

Austin Canary


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