Marketing (posts 1–12)
Start doing better marketing with the help of your 5-letter-friend, video.
- Tips for Organizing Your Wistia Channel
It’s never been easier to turn the videos on your site into an organized, engaging, can’t-stop-watching experience.
Kristin Bagnoli - How to Name Your Wistia Channel
You can’t pick your family, but you can pick a name for your Wistia Channel.
Courtney Lefferts - Can Video Drive More Search Traffic to Your Site?
Uncover the impact video has on your website's overall SEO and the factors that affect your results.
Phil Nottingham - YouTube Channels vs. Wistia Channels
Learn how one is designed to meet the demands of advertisers, and the other is optimized to give businesses control.
Phil Nottingham - Learn Why Captions and Transcripts are Great for Business
Captions and transcripts provide many benefits for SEO and improve accessibility for better user experiences.
Lisa Marinelli - Why We Started Tracking (And Optimizing For) Total Time Watched
Learn how optimizing for Total Time Watched changed the way we think about our entire marketing and promotional strategy.
Andrew Capland - 3 Ways to Grow Your Small Business with Video in 2019
Don’t let another year without video pass you by. Learn how you can start growing your small business today!
Lisa Marinelli - The Do’s and Don’ts of Homepage Videos
Want to craft a delightful experience for your site visitors while avoiding some key homepage video mistakes? Read on.
Jenny Coppola - How to Set Yourself Up for Livestreaming Success
Does the thought of going live give you the heebie-jeebies? Don’t worry, it’s easy to get started.
Courtney Lefferts - Why You Should Get Comfortable with Iterative A/B Testing
Could iteration be the solution to your A/B testing woes?
Andrew Capland - 4 Ways Marketers Can Get Started with A/B Testing
Take some of the guesswork out of your marketing by running more A/B tests—here's how.
Jenny Coppola
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