Marketing (posts 1–12)
Start doing better marketing with the help of your 5-letter-friend, video.
- Announcing the 2021 State of Video Report
Dig into the data behind our 2021 State of Video Report. We analyzed over 44 million videos across 500,000 account ...
Jenny Coppola - 4 Reasons Your Marketing Videos Aren’t Converting—and What to Do About It
Are your marketing videos driving leads? Here are four common reasons why they might not be working and how you ...
Meisha Bochicchio - 9 Tactical Video SEO Tips to Improve Your Content Performance
Wistia embeds are super SEO-friendly, but we've got nine video SEO tips to help you craft a holistic video strategy.
Phil Nottingham - 9 Handy Wistia Features for Video Marketers
Check out nine features marketers love and learn how you can get the most out of our product to grow ...
Lisa Marinelli - Maximize Video ROI: 11 Clever Ways to Repurpose Webinar Content
Trying to squeeze more mileage out of your marketing videos? We've got you covered! Check out our rundown of clever ...
Meisha Bochicchio - 6 Actionable Tips for Improving Emails with Video
Enhance your email marketing strategy with these six tactics you can start using to better engage your audience.
Meryl Ayres - The Guide to Getting Started with LinkedIn Video
Looking to engage with some business-minded, decision-makers on social media? Using video on LinkedIn might do the trick.
Jenny Coppola - The Color of Your Video Player is Affecting Your Play Rate
We took a data dive to figure out how player color is affecting play rate—take a look!
Ezra Fishman - Your Videos Should Have Captions—Here's Why
Accessibility is an important but often overlooked part of the video production process – but it doesn’t have to be!
Jenny Coppola - 4 Ways Marketers Can Get Started with A/B Testing
Take some of the guesswork out of your marketing by running more A/B tests—here's how.
Jenny Coppola - How to Set SMART Goals around Video
Learn all about this handy framework, and knock your next video project out of the park!
Jenny Coppola
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