Posts in the Marketing category, page 1

Episode 3: "The Brandwagon Interviews" Podcast with Dan Kenary of Harpoon Brewery

Hear Dan Kenary, CEO of Harpoon Brewery, talk about differentiating Harpoon’s brand from thousands of craft breweries that exist today.

Learning from Popular Television: 5 Key Story Structure Elements

Incorporate these storytelling components into your next binge-worthy video series and craft a story that stands the test of time.

The Case for Creativity in Marketing, Backed by Neuroscience

How do you captivate your audience’s attention and keep them emotionally invested? Science says you should create novel marketing experiences.

Episode 2: "The Brandwagon Interviews" Podcast with Nancy Dussault Smith of Hydrow

Hear Chris Savage chat with Nancy Dussault Smith, CMO at Hydrow, about taking a stand on your brand.

5 Businesses Using Wistia Channels to Showcase Their Videos

See how our customers are using Wistia Channels to showcase their brand and build audiences right on their websites.

The First Episode of “Brandwagon” Is Here!

The talk show for marketers has arrived and we think you’re going to love our first guest.

Tips for Organizing Your Wistia Channel

It’s never been easier to turn the videos on your site into an organized, engaging, can’t-stop-watching experience.

Understanding the Basics of Binge-Worthy Content

Find out what all the buzz is about. Learn why businesses are investing in this type of entertaining video content.

4 Ways to Make Your Wistia Channel Shine

Learn how to make a beautiful, brag-worthy Wistia Channel for showcasing your videos.

7 Examples That Show the Best of Long-Form Video

From an entertaining video series to an emotional one-off documentary, these companies live and breathe their values through video.

Introducing "Brandwagon"—It's like a Talk Show, but for Marketers

Wistia's CEO, Chris Savage, sits down with business leaders to uncover what's working in the world of modern marketing.