Moz’s Whiteboard Fridays is the stuff of online marketing legend. For almost 10 years, Moz founder Rand Fishkin and his team have been posting a video every Friday of Rand explaining an SEO-related topic (like Google’s RankBrain algorithm) in front of a whiteboard.
As simple as that may sound, the content is always educational and delivered in a compelling way, as this video proves.
“Rand has been recording these videos for almost 10 years, and they remain the most popular post we feature on our blog. We got 5,000 views with a 73% engagement rate, which we feel good about considering the 10-minute length.”Michael Bird
Video Production Strategist, Moz