3 Common Problems Marketers Face When They Focus Too Much on Brand Awareness

Stressed about your brand marketing efforts this year? Avoid these common problems by focusing less on sheerly building brand awareness.

10 Brand Marketing Predictions for 2020

See what's ahead for marketers with these 10 brand marketing predictions for 2020.

Why Your Brand Needs Video

From building stronger connections to showcasing your company's unique style and personality, this is why your brand needs video.

5 Businesses Using Wistia Channels to Showcase Their Videos

See how our customers are using Wistia Channels to showcase their brand and build audiences right on their websites.

3 Key Characteristics of Successful Brand Videos

From consistent thumbnails and a signature aesthetic to focusing on a niche audience, learn what makes a great brand video.

Where to Share Your Brand's Video Content (Besides YouTube)

With all the new video platforms emerging, you have tons of opportunities to interact with your audience. Where do you ...

The Science Behind Why We Binge-Watch

Learn about this popular escapism phenomenon and how streaming services are engineered to keep us coming back for more.

The Benefits of a Long-Form Video Strategy

Drive deep engagement and build your brand with long-form video content.