Video Trends - Wistia Learning Center

2020 Video Trends & Usage: Consumption Is up 120% During COVID-19

Learn how COVID-19 has impacted video usage in marketing and how your business can pivot to embrace digital engagement.

The Science Behind Why We Binge-Watch

Learn about this popular escapism phenomenon and how streaming services are engineered to keep us coming back for more.

It’s Time to Embrace our Constraints and Make Content That’s Genuinely Useful

Should we be making content right now? It's a question many of us are asking—and the answer is yes.

Creative Ways to Use Video for Remote Team Building

Find out how you can use video to maintain a happy and unified team in our newly remote world.

Why "Saturday Night Live's" First-Ever Remote Episode Was Such a Success

Here are our main takeaways after watching SNL's very first remote episode. Spoiler alert: creativity is born out of constraints.

4 Creative Promotion Strategies to Borrow From the Media Industry

Learn to market like a media company and build more hype for your video series with these creative tips.

3 Common Problems Marketers Face When They Focus Too Much on Brand Awareness

Stressed about your brand marketing efforts this year? Avoid these common problems by focusing less on sheerly building brand awareness.

10 Brand Marketing Predictions for 2020

See what's ahead for marketers with these 10 brand marketing predictions for 2020.

Why Your Brand Needs Video

From building stronger connections to showcasing your company's unique style and personality, this is why your brand needs video.

15 Types of Videos That Every Business Can Use

As a business, the world of video is your oyster. Here are 15 ideas for video to help your creative ...

5 Businesses Using Wistia Channels to Showcase Their Videos

See how our customers are using Wistia Channels to showcase their brand and build audiences right on their websites.

3 Key Characteristics of Successful Brand Videos

From consistent thumbnails and a signature aesthetic to focusing on a niche audience, learn what makes a great brand video.