and allow us to toot their horns a bit while we're at it—toot toot!
- Creating a New Board in Trello
At Trello, the first step to product adoption is getting new users to create their first Trello board. This short, simple screencast is designed to explain how to do just that.
- Setting Up an Online Store
Product adoption isn’t always easy. Like many software companies, Volusion strives to get their users up and running quickly, so that they can see the value prop.
- Giving a Company Overview
Med School Tutors, which offers customized 1-to-1 tutoring for medical school exams, decided it was time to forgo their plain, impersonal company image.
- Connecting with Prospective Patients
For most people, going to the dentist doesn’t elicit warm feelings. Luckily you can combat that with personal videos that establish connections between prospective patients and their dentists.
- Reducing Support Tickets by Answering FAQs
Sylvane is an online retailer for air quality products. Swamp coolers, otherwise known as evaporative air coolers, aren't exactly the most common household item.
- Answering a Common Technical Question
There's a surefire way to delight prospective customers with video: Answer a common question that they might be too shy to ask.
- Explaining Online Payments
Active Collab builds project management software. The company has an extensive online support library, and many of the articles include videos that help customers and prospects understand exactly how the product works.
- Touring the Page Builder Tool
Unbounce knows that customer success not only helps them support their customers, it also helps to drive their core business. This is why Unbounce created the Unbounce Academy, a series of ecourses to help customers better use their product.
- Explaining Site Analytics
Squarespace gives users the resources to produce beautifully designed websites. They also provide valuable onboarding and support tools to guide customers along the way.
- Wishing Customers Happy Holidays
Unbounce is a software company based in Vancouver, British Columbia. They have a highly dedicated support team and when the 2015 holiday season rolled around, they wanted to be sure to communicate their shortened support hours.