Use our software and your videos to grow your business.
Go from a camera-shy beginner to a video marketing pro.
Brand Affinity Marketing
Learn how to build a brand people love with our
four-step Brand Affinity Marketing Playbook.
Podcasts & Series
Watch or listen to all of our original video series and podcasts.
From tactics to taglines, Wistia’s CEO, Chris Savage, chats marketing with the brains behind successful brands. Get a peek under the hood of their best campaigns, and watch as we try to restore an old station wagon along the way.
One, Ten, One Hundred
In this Webby Award-winning series, we challenged a video production agency to make three videos with three very different budgets. Watch as we dive into the complicated relationship between money and creativity.
Learn more about our company, team, careers, and values.
Start doing better with the help of your 5-letter-friend, video.
We took a data dive to figure out how player color is affecting play rate—take a look!
Ezra Fishman in Marketing
Regardless of how you’re tracking marketing results and which tools you’re using, there’s a way to incorporate video insights into ...
If you love video and metrics, this GA dashboard template along with these video-centric audience segments might just make your ...
Phil Nottingham in Marketing
Learn where to place your email collector, when to make it skippable, what copy to use, and more.
Here are the metrics you should track when measuring brand affinity, plus how to access the right data.
We pulled conversion data for our Turnstile email collectors across all videos hosted on Wistia—here are the results!
Learn why so many businesses are under-reporting on the value of video (and why they should track Time Watched instead).
Our biggest ad campaign to date taught us a thing or two about performance metrics and ad formats.
Barb Gagne in Marketing
Find out which videos work best for your business (and which don’t) with our brand new A/B testing feature.
Kristin Bagnoli in Product Updates
In this session, Keara walks through how to set up, report on, and take action on your marketing videos. Leveraging ...
Keara Ziegerer in Marketing
How to understand what your analytics are really telling you and measure the impact and effectiveness of your next video.
Alyce Currier in Marketing
In this post, we break down which metrics to measure when it comes to video ROI.
Andrew Capland in Marketing
Sign up to get Wistia’s best and freshest content.
More of a social being? We’re also on Instagram and Twitter.