Use our software and your videos to grow your business.
Go from a camera-shy beginner to a video marketing pro.
Webinarpalooza On Demand
Want to expand your knowledge about webinars, video marketing, and more? Grab some popcorn and rewatch our series of entertaining and educational webinars—all hosted using our very own Wistia Live.
Learn more about our company, team, careers, and values.
Start doing better with the help of your 5-letter-friend, video.
Learn about the most important webinar metrics as well as how you can track them against your goals during the ...
Lisa Marinelli in Marketing
We looked at data from the highest-trafficked 100 pages on our website and found an exciting correlation between video and ...
Ezra Fishman in Marketing
Learn how to track and measure the success of your video series with this handy guide! Get a first-hand breakdown ...
Evanna Payen in Marketing
Ever wonder how a video shared on Facebook compares to a video embedded on your site?
Jenny Coppola in Marketing
Salesforce’s Mathew Sweezey explains how to use video data to connect sales, marketing, and customer experience.
Kristen Craft in Sales
In this post, we break down which metrics to measure when it comes to video ROI.
Meisha Bochicchio in Marketing
Get a quick rundown of five handy features that can help you take a data-driven approach to video marketing and ...
Make the most of your marketing efforts with data-driven retargeting. Learn more about retargeting with video data!
Casey Henry in Marketing
We took a data dive to figure out how player color is affecting play rate—take a look!
Regardless of how you’re tracking marketing results and which tools you’re using, there’s a way to incorporate video insights into ...
If you love video and metrics, this GA dashboard template along with these video-centric audience segments might just make your ...
Phil Nottingham in Marketing
Learn where to place your email collector, when to make it skippable, what copy to use, and more.
Here are the metrics you should track when measuring brand affinity, plus how to access the right data.
We pulled conversion data for our Turnstile email collectors across all videos hosted on Wistia—here are the results!
Learn why so many businesses are under-reporting on the value of video (and why they should track Time Watched instead).
Our biggest ad campaign to date taught us a thing or two about performance metrics and ad formats.
Barb Gagne in Marketing
Find out which videos work best for your business (and which don’t) with our brand new A/B testing feature.
Kristin Bagnoli in Product Updates
In this session, Keara walks through how to set up, report on, and take action on your marketing videos. Leveraging ...
Keara Ziegerer in Marketing
How to understand what your analytics are really telling you and measure the impact and effectiveness of your next video.
Alyce Currier in Marketing
Phil Nottingham in Product Updates
Get a behind-the-scenes look at our approach to A/B testing here at Wistia.
Andrew Capland in Marketing
Find out how you can use analytics for a successful video marketing strategy.
Eric Bristol, Marketing Operations at Wistia, shares how to use video analytics to answer questions, make decisions, and reach goals.
Eric Bristol in Marketing
How do you get your viewers to care? Why do they become invested in some videos, and not others? Adam ...
Meryl Ayres in Marketing
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