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One, Ten, One Hundred
In this Webby Award-winning series, we challenged a video production agency to make three videos with three very different budgets. Watch as we dive into the complicated relationship between money and creativity.
The Beginner's Guide to Video Production
Make a great video with the tools you have! We've compiled our favorite beginner video production tips and tricks into one video resource.
Start doing better marketing with the help of your 5-letter-friend, video.
Learn why so many businesses are under-reporting on the value of video (and why they should track Time Watched instead).
Our biggest ad campaign to date taught us a thing or two about performance metrics and ad formats.
In this session, Keara walks through how to set up, report on, and take action on your marketing videos. Leveraging ...
In this post, we break down which metrics to measure when it comes to video ROI.
Ever wonder how a video shared on Facebook compares to a video embedded on your site?
Get a behind-the-scenes look at our approach to A/B testing here at Wistia.
Find out how you can use analytics for a successful video marketing strategy.
Eric Bristol, Marketing Operations at Wistia, shares how to use video analytics to answer questions, make decisions, and reach goals.
How do you get your viewers to care? Why do they become invested in some videos, and not others? Adam ...
We created 7 separate A/B tests for 7 email sends to determine if video thumbnails had an effect on click-through ...
Learn about current trends and future opportunities in this interview with small business experts from Infusionsoft.
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