Use our software and your videos to grow brand affinity.
Go from a camera-shy beginner to a video marketing pro.
Brand Affinity Marketing
Learn how to build a brand people love with our
four-step Brand Affinity Marketing Playbook.
Watch our original, long-form video content.
From tactics to taglines, Wistia’s CEO, Chris Savage, chats marketing with the brains behind successful brands. Get a peek under the hood of their best campaigns, and watch as we try to restore an old station wagon along the way.
One, Ten, One Hundred
In this Webby Award-winning series, we challenged a video production agency to make three videos with three very different budgets. Watch as we dive into the complicated relationship between money and creativity.
Learn more about our company, team, careers, and values.
Start doing better marketing with the help of your 5-letter-friend, video.
Here are the metrics you should track when measuring brand affinity, plus how to access the right data.
Learn why so many businesses are under-reporting on the value of video (and why they should track Time Watched instead).
Our biggest ad campaign to date taught us a thing or two about performance metrics and ad formats.
In this session, Keara walks through how to set up, report on, and take action on your marketing videos. Leveraging ...
In this post, we break down which metrics to measure when it comes to video ROI.
Ever wonder how a video shared on Facebook compares to a video embedded on your site?
Get a behind-the-scenes look at our approach to A/B testing here at Wistia.
Find out how you can use analytics for a successful video marketing strategy.
Eric Bristol, Marketing Operations at Wistia, shares how to use video analytics to answer questions, make decisions, and reach goals.
How do you get your viewers to care? Why do they become invested in some videos, and not others? Adam ...
We created 7 separate A/B tests for 7 email sends to determine if video thumbnails had an effect on click-through ...
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