Start doing better marketing with the help of your 5-letter-friend, video.
Our biggest ad campaign to date taught us a thing or two about performance metrics and ad formats.
In this session, Keara walks through how to set up, report on, and take action on your marketing videos. Leveraging ...
In this post, we break down which metrics to measure when it comes to video ROI.
Ever wonder how a video shared on Facebook compares to a video embedded on your site?
Get a behind-the-scenes look at our approach to A/B testing here at Wistia.
Find out how you can use analytics for a successful video marketing strategy.
Eric Bristol, Marketing Operations at Wistia, shares how to use video analytics to answer questions, make decisions, and reach goals.
How do you get your viewers to care? Why do they become invested in some videos, and not others? Adam ...
We created 7 separate A/B tests for 7 email sends to determine if video thumbnails had an effect on click-through ...
Learn about current trends and future opportunities in this interview with small business experts from Infusionsoft.
We looked at data from the highest-trafficked 100 pages on our website, and found an exciting correlation between video and ...
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