Posts in the Marketing category, page 1
Marketing (posts 1–24)
Start doing better marketing with the help of your 5-letter-friend, video.
- 5 Times You Should Add Video to Your Email Campaigns
Should you use video in email? Like most things in marketing—it depends! Learn about five specific use cases for video ...
Meisha Bochicchio - 3 Big Ways Email Marketing Automation Helped Us Attract and Nurture Show Subscribers
Looking to get more eyes (and ears) on your show? Learn how we're using marketing automation to nurture folks through ...
Lisa Marinelli - 4 Reasons You Shouldn’t Embed Video in an Email
Should you embed video in email? In this post, we'll tackle four compelling reasons not to add video directly into ...
Ezra Fishman - Online Video Distribution 101: Why It Matters and How to Do It Right
Learn the three overarching online video distribution channels and how you can drive leads and boost overall brand awareness with ...
Meisha Bochicchio - Building the Hype: How to Generate Demand for Your Show before Launch
Want to learn how to build an audience even before your show launches? Here's how we did it for Show ...
Lisa Marinelli - 7 Video Distribution Channels for B2B Brands
Learn how to choose the best distribution channels for your videos that will enhance your lead potential and overall engagement.
Meisha Bochicchio - 6 Actionable Tips for Improving Emails with Video
Enhance your email marketing strategy with these six tactics you can start using to better engage your audience.
Meryl Ayres - How to Promote Your Podcast With Email
Learn how you can leverage your audiences differently and give you best practices for promoting your podcast via email.
Lisa Marinelli - 10 Brand Marketing Predictions for 2020
See what's ahead for marketers with these 10 brand marketing predictions for 2020.
Phil Nottingham - The Differences Between Wistia Channel Subscribers and YouTube Subscribers
Learn more about Wistia Channel Subscribers and why this data may be more valuable to your business.
Phil Nottingham - Using Video in Your Marketing Automation
Generate new leads, nurture and qualify existing leads, and get the right content, to the right people, at the right ...
Andrew Capland - Using Video and Email Together
This is why you should use video and email — along with some tips and templates to get you started!
Jenny Coppola - 13 Video Trends We're Super Excited About for 2019
We may not have a crystal ball, but we sure are excited about the future of video.
Jenny Coppola - Nurturing Leads With Video — A Guide For What Videos To Use Where in the Funnel - CouchCon 2018
Most B2B marketers are focused on generating leads, but are you using video to nurture them through the funnel? Video ...
Sherri Powers - Technical Tips for Using Video and Email Together
From file size and devices, to UX and more, learn about using video and email in this post.
Robin Panish - Using Video and Email: An Interview with Justine Jordan
Learn all about how Litmus uses video and email together as part of their marketing strategy.
Jenny Coppola - How to Use Wistia and Email Like a Pro — WistiaFest 2017
Chad White and Kevin Mandeville of Litmus share how you can promote video with email effectively.
Chad White - Video in Email Workflows – Hot Tips to Boost Your Conversion Rates
Wistia’s Margot Mazur and Lead Liaison’s Ryan Schefke show you how to use videos to boost your conversion rate by ...
- Video Thumbnails Increased Our Emails’ Click-Through Rates. We Tested It.
We created 7 separate A/B tests for 7 email sends to determine if video thumbnails had an effect on click-through ...
Margot Mazur - How to Increase Email Engagement with Video Thumbnails
Uncover brand new data with HubSpot’s Chelsea Hunersen and Wistia’s Margot Mazur on how using video thumbnails in your email ...
- 5 New Ways to Use Video for Your Business
Looking for a new video project that’ll benefit your business and kick-start your creativity? Try one of these ideas!
Dan Mills - How to Increase Conversions with Targeted Emails
We’re joining forces with our friends at Formstack to cover everything you need to know about increasing conversions with targeted ...
Kristen Craft - How Vooza Uses Video to Grow and Retain Their Email List
We talked with CEO of Vooza, Matt Ruby, about weekly episodes, Turnstile email collectors, and prioritizing the viewer’s experience.
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