Use our software and your videos to grow your business.
Go from a camera-shy beginner to a video marketing pro.
2023 State of Video Report
Get the latest video marketing data from 80 million videos uploaded to our platform and insights from 1,500 marketers. Help your business thrive with video, and find out what other companies are planning for the year ahead!
Learn more about our company, team, careers, and values.
Start doing better with the help of your 5-letter-friend, video.
Learn how to add a lead capture form on your videos, where to place it, when to make it gated, ...
Lisa Marinelli in Marketing
Learn how to convert viewers with a Call to Action on videos, where to place it, which type to use, ...
Check out these low-budget Super Bowl commercials that proved to be effective ads for these companies!
Chiara Hoogervorst in Marketing
Interested in getting started with webinars and live events? In this guide, we’ll share our best resources for creating, hosting, ...
Austin Canary in Marketing
Learn about the most important webinar metrics as well as how you can track them against your goals during the ...
Ever wonder how a video shared on Facebook compares to a video embedded on your site?
Jenny Coppola in Marketing
In this post, we break down which metrics to measure when it comes to video ROI.
Meisha Bochicchio in Marketing
Get a quick rundown of five handy features that can help you take a data-driven approach to video marketing and ...
Dig into the data behind our 2021 State of Video Report. We analyzed over 44 million videos across 500,000 account ...
You might know the value of video for marketing, but others on the team might not be sold. Make a ...
Wistia + HubSpot = a match made in marketing heaven. Learn how to make the most of your video marketing ...
Jonah Silberg in Product Updates
Prove the value of video once and for all with these key selling points.
If you love video and metrics, this GA dashboard template along with these video-centric audience segments might just make your ...
Phil Nottingham in Marketing
The results from The Drum's research are in—and the findings paint an interesting (yet troubling) picture of today's advertising landscape.
Find out why content is the most scalable, low-risk, high-reward investment your business can make.
Chris Savage in Marketing
We pulled conversion data for our Turnstile email collectors across all videos hosted on Wistia—here are the results!
Ezra Fishman in Marketing
Learn why so many businesses are under-reporting on the value of video (and why they should track Time Watched instead).
Learn how optimizing for Total Time Watched changed the way we think about our entire marketing and promotional strategy.
Andrew Capland in Marketing
The results from our “One, Ten, One Hundred” ad campaign are in! Learn what factors impact video advertising the most.
Combine the powers of video and chat to make your business more personal, relatable, and trustworthy.
Jordan Wellin in Marketing
Meaghan Thatcher, Sales Development Manager at Wistia, shares how Wistia uses video in outreach every day.
Meaghan Thatcher in Sales
Conversion optimization expert, Talia Wolf, talks about the dangers of best practices, the importance of authenticity, and the conversion tactics ...
Find out how you can use video marketing to grow your social media presence in this WistiaCast with Michael Patterson ...
Kristen Craft in Marketing
What do thumbnail images, play button color, email collectors, and powerful CTA copy have in common? They can all help ...
Margot Da Cunha in Marketing
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