Wistia Learning Center (Result Page 22)

How to Animate your Company Logo

An in-depth guide on the basics to motion graphics in After Effects. In this video, Trevor covers animation basics using ...

Video and Duplicate Content: What You Need to Know for SEO

Video SEO expert, Phil Nottingham, explains the best strategies for optimizing video content.

360 Video Production Tactics: What We’ve Learned So Far

"I’ve had to rethink everything I know about how to make a video." Wistia’s video producer walks through everything from ...

Organize Your Gear with This DIY Camera Toolbox

How to create your very own rolling home for all your video gear essentials. Turn a Husky toolbox from Home ...

How to Boost Your Engagement with Custom GIFs

Jenny breaks down her GIF-making process and provides some expert tips on how and why we use GIFs at Wistia.

Growing from Within the Company: 5 Lessons We’ve Learned

Here are five lessons we learned while carving out what it means to grow from within at Wistia.

Highlighting Your Product Benefits—and Tracking ROI—with Video

Euromonitor International uses videocasts and product videos to showcase their global market research solutions and shorten their sales cycles.

4 Lessons from Experimenting with a Canon 800mm Super Telephoto Lens

"Trying new gear, like new lights, new background paper, or a super-specialized $13,000 telephoto lens, can help keep things fresh ...

4 Ways to Animate Your Video with Keyframes

Trevor walks through four examples of ways we use keyframes in Adobe Premiere to create interesting visual effects.

5 Ways to Enhance Your Pay-Per-Click Landing Pages with Video

By building trust, eliciting emotion, clarifying the complicated, and showcasing the people behind your product, your future videos could help ...

How to Stitch GoPro Footage into 360 Spherical Video

Chris Lavigne breaks down our workflow for creating 360 spherical video. Bonus: Play around with our beta 360 player!

The Familiarity Principle: Building Relationships With Video

Kristen shares how Litmus, Wipster, and Zendesk are using the familiarity principle and video to gain trust and grow their ...

Our First Video #WistiaChat: Learn From the Experts

Five video marketing experts from the Wistia Community shared their advice on live video. Read the recap and watch the ...

Build the Company You Want to Work For

Company culture isn’t a fixed thing — it’s a constant work in progress. Here’s how we make ours great.

The Wistia Guide to Marketing Automation with Marketo

Using video with marketing automation to reach your goals.

Video SEO Just Got Better: Meet Wistia’s New Standard Embed

Over the past few months, we’ve been focused on finding ways to streamline the optimization process, and make Video SEO ...

What Football Taught Me About Community Building

Margot is our community manager. She’s also a huge football fan. Turns out, those two roles have a lot in ...

Building a Business in the Shadow of a Giant

YouTube, a company that some might consider our greatest nemesis, has actually been our greatest protector and closest friend. It’s ...

Ditching Flat: How Structure Helped Us Move Faster

Learn how we let go of our ’flat' management style in order to scale the business.

How to Use Video Data to Score Your Leads

Acquisition manager, Andrew, describes how to supercharge your marketing and sales efforts by incorporating video data into your lead scoring ...

How to Create Company Values That Mean Something

"It’s trust over shared values that makes possible the risk-taking and boundary-pushing that’s so important to creative work. "

Onboarding New Users With Video

Funnel team member Andrew Capland describes five benefits of using video for onboarding.

The Costs of Catered Lunches: What You Need to Know

In today’s “perks culture,” someone can graduate college, get a job at a software company with tons of perks, never ...

Growing Out Your Flatsides

"At Wistia, constant personal improvement is one of the things we value most, so we needed to find a way ...