Posts in the Marketing category, page 3

Bing vs Google: How Video Search Engines Rank Your Videos

Find out all the different ways Google and Bing treat video content—and get tips on optimizing your videos for both ...

Why Your Webinar Strategy Needs Live, Pre-Recorded, and On-Demand Content

Learn the benefits of each type of webinar and how you can incorporate each format into your marketing strategy.

The First 3 Videos Your Small Business Should Make

Take a look at the first three videos your business should start making today!

Video Privacy and Security: 4 Ways to Control Access to Your Videos in Wistia

We break down four ways to share private videos to help you feel comfortable and secure hosting your video content ...

8 Things Wistia Can Do That YouTube Can't

We break down several essential features Wistia has to help your business and highlight a few key areas where YouTube ...

How to Share a Large Video File Using a Free Wistia Account

Sending a large video file can be way too complicated. We know. That’s why we made it possible to share ...

How Videos Can Boost the Average Time Spent on Your Website

We looked at data from the highest-trafficked 100 pages on our website and found an exciting correlation between video and ...

7 Types of Videos Sales Teams Can Use to Conquer Quotas

Take a look at some of our favorite types of sales videos, along with tips for how you can make ...

Emotional Marketing: How to Connect With Your B2B Audience

Learn why video is ideal for tapping into your B2B audience’s emotions and how you can drive them to connect ...

Hey, HR! Here Are 5 Ways to Use Video for Your Comms

Learn how you can use video to onboard, recruit, and train employees as well as tips for getting started!

Use the News: How to Reach Your Audience by Tackling Trending Topics in Your B2B Videos

Explore how to find the right trends to engage your target market along with examples for using the news in ...

You’re the Expert: 5 Types of B2B Video You Should Use to Build Brand Authority

Brand authority isn’t something you can just assign to yourself — it’s something you have to build.

8 Lessons TED-Ed Can Teach Marketers about B2B Video

We break down all the lessons TED-Ed can teach marketers about choosing the right topics, distributing content, and more.

How to Amplify Your SaaS Marketing in 2022 Using Video (With Examples!)

Here are five types of videos you can make to strengthen your SaaS marketing strategy this year.

Types of Videos E-Commerce Brands Can Use to Connect with Customers

We outline seven different types of video that can help your e-commerce brand reach and convert more customers.

Announcing the 2022 State of Video Report

Here are just a few of our favorite takeaways from this year's State of Video Report!

Be Bold! 4 Ideas for Eclectic B2B Videos That Make an Impression

We’ve put together four examples of brands who got a little zany with their B2B marketing, with some tips on ...

Let Your Virtual Events Live On: 3 Companies Using Wistia Channels for On-Demand Content

See how you can get more mileage out of your virtual events using Wistia Channels.

6 Tips for Live Virtual Events to Awe Your Audience

We rounded up the best practices for putting on a live virtual event, drawing on the experiences of marketers who ...

Get Animated: 8 Examples of B2B Brands Using Animated Videos for Marketing

Here are eight brands that are infusing animation into current marketing efforts.

Repurposing Video for Social Media: 4 Platforms to Try and Best Practices

Here’s how to repurpose your existing videos for organic (unpaid) content on Facebook, Twitter, Instagram, and LinkedIn.

Why Your Brand Needs Video: 5 Ways to Stand Out

From building stronger connections to showcasing your company's unique style and personality, this is why your brand needs video.

The B2B Marketer's Guide to Podcast Promotion

Learn everything you need to know about getting your podcast out into the world, from the types of assets you ...